PLANNING AND LEADERSHIP FOR A BETTER WORLD
PLANNING AND LEADERSHIP FOR A BETTER WORLD
Les Paul, who died at 94
on Aug. 13, is rightfully remembered as a master guitar player. But he
was also an incredible technology innovator. Here are five of his
technology innovations which changed the shape of modern music and
recording. Anyone looking to learn how to innovate in technology could
learn a lot by studying Les Paul's career.
1. The log. What do you get when you take a 2x4 board attached to a cut up
acoustic guitar and surrounded by some early electronics? One of the first
solid body electric guitars. Fender fans please note I said one of the first.
2. Multitrack recording. Now you can do multitracks on your laptop while
watching television. the original process involved mounds of electronics and
lots of tinkering.
3. Technology branding. Look, Les Paul had lots of tech innovations including
overdubbing and microphone development, but I think people overlook the idea
that tech branding can also be an innovation. The deal he cut with Gibson
for a branded guitar was an early model of connecting a personality, an
innovation and a brand.
4. Tape. OK, he didn't invent tape and didn't found Ampex, but his use of
the then-new technology was an endorsement to the emerging technology and
spread the usage.
5. Eight track tape. Before the iPod, before the CD, before the cassette,
lots of us had eight track players hooked up in our vans as we drove to
Woodstock.
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